The ability to quickly and efficiently get back to "business as usual" will be more important than customer loyaltyAnon
Planning > Why have a Business Continuity Plan?
Why have a Business Continuity Plan?
Business success is as much about protection as growth. Many of us plan to grow the business, but few plan to protect it. The most common of threats (fire, flood, power failure, break-ins and vandalism) are the same regardless of the size of your business – a Business Continuity Plan provides the capability to react to such disruptions whilst protecting welfare and safety.
My Insurance will cover a disaster – won’t it?
Your business will have insurance to cover the majority of costs incurred should you have a disaster – HOWEVER – your insurance policy won’t help you manage your way through a crisis, it won’t get your business back up and running whilst your losses are assessed – a Business Continuity Plan will.
My customers will stay with me no matter what – won’t they?
Customers will quickly move their business to your competitors if you are unable to meet their requirements. Whilst there will be a degree of loyalty post a disaster, if you’re not up and running again quickly they will go elsewhere and it will be difficult to get them back. With a Business Continuity Plan in place, you will have a competitive edge as it demonstrates an ability to continue service delivery even through adverisity. Further customers will increasingly expect their suppliers to have a Business Continuity Plan – Why not get ahead of the game?
My employees feel safe at work – don’t they?
A Business Continuity Plan builds employee confidence – it shows them the business values their safety and place of work. People want to work for a business that has a future.
My business is perceived with a positive image – isn’t it?
Business Continuity Planning demonstrates to Banks, Investors, Insurers, Customers and Suppliers good business management, and will take the business far more seriously as it demonstrates your commitment to fulfil the contractual, moral and social responsibilities your business has.
If I’m away my staff will know what to do if disaster strikes – won’t they?
Many small businesses are totally reliant on the business owner. A Business Continuity Plan enables an early response to a disaster to be made by your staff in your absence. The first hours are key. Could your business survive a crisis in your absence?
